Growth through innovation/creativity:Rather than be constrained by ideas for new products, services and new markets coming from just a few people, a Thinking Corporation can tap into the employees.

Increased profits:The corporation will experience an increase in profits due to savings in operating costs as well as sales from new products, services and ventures.

Higher business values:The link between profits and business value means that the moment a corporation creates a new sustainable level of profit, the business value is adjusted accordingly.

Lower staff turnover:This, combined with the culture that must exist for innovation and creativity to flourish, means that new employees will be attracted to the organization.